Analyze Digital Marketing Spend in Tableau

About this guided project

Tableau is widely recognized as one of the premier data visualization software programs. For many years access to the program was limited to those who purchased licenses. Recently, Tableau launched a public version that grants the ability to create amazing data visualizations for free. Account members can also share and join projects to collaborate on projects that can change the world. In this project, we will learn how to create an account, how to upload and work with diverse data sets, and how to analyze marketing spend within Tableau. Learning to use this in-demand tool has applications in Marketing, Finance, Operations, Sales, and many other business functions. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

What skills will you gain?

Marketing Analytics

Business Analytics

Analytics

Business Intelligence Software

Tableau Software

Data Visualization Software

Data Analysis Software