Digital Learning Skills & Enrichment Initiative is a programme spearheaded by the Higher Education Commission of Pakistan in partnership with Coursera, a renowned online learning platform of global repute.
Coursera is an online learning platform featuring many different subjects across an array of learning formats, such as courses, Specializations, Professional Certificates, degrees, and tutorials. Over 300 leading universities and companies provide instruction on Coursera, including Stanford, Duke, Illinois, University of Colorado Boulder, Google, IBM, Microsoft, and Meta.
Acquire job-relevant skills quickly in a two-hour interactive session with a subject matter expert. Access resources in your web browser and follow step-by-step guidance for project execution.
Professional Certificates on Coursera provide skills for career advancement through self-paced learning from top companies and universities. Completing practical projects showcases expertise to potential employers, helping launch your professional journey.
Specialization programs refine career skills through structured curriculums with challenging courses and practical projects. Completion results in a Specialization Certificate for professional recognition.
Digital Learning Skills & Enrichment Initiative is a programme spearheaded by the Higher Education Commission of Pakistan in partnership with Coursera, a renowned online learning platform of global repute.
Coursera is an online learning platform featuring many different subjects across an array of learning formats, such as courses, Specializations, Professional Certificates, degrees, and tutorials. Over 300 leading universities and companies provide instruction on Coursera, including Stanford, Duke, Illinois, University of Colorado Boulder, Google, IBM, Microsoft, and Meta.
Acquire job-relevant skills quickly in a two-hour interactive session with a subject matter expert. Access resources in your web browser and follow step-by-step guidance for project execution.
Professional Certificates on Coursera provide skills for career advancement through self-paced learning from top companies and universities. Completing practical projects showcases expertise to potential employers, helping launch your professional journey.
Specialization programs refine career skills through structured curriculums with challenging courses and practical projects. Completion results in a Specialization Certificate for professional recognition.
DLSEI 3.0 Cohort 3 registration has been closed.
Included with DLSEI 3.0
Learn, practice, and apply job-ready skills with expert guidance
Rating out of 5
Recommended experience
Learn at your own pace
Domain
In this 1-hour long project-based course, you will learn how to design a lead generation landing page with a free ebook lead magnet to collect email addresses using Wix Artificial Design Intelligence. You will then use the Email Automation feature from Wix to send an automated email with an option to download the free ebook and a Call to Action to join a webinar where you as a marketer can then sell premium products. This lead generation strategy is highly effective with really high conversion rates if done right. By the end of this project, you will have a high converting automated landing page which you can post on your Youtube channel, Facebook groups, LinkedIn page or boost it through Facebook ads. This guided project is beginner-friendly. You don’t need any experience in email marketing or web design to complete this project. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Prospecting and Qualification
Customer Acquisition Management
Sales Development
Lead Generation
Marketing Automation
Sales Process